At the top of the Jungfrau with an altitude of 3454 meters, TAG Heuer takes its global brand ambassador G.E.M. to challenge an unprecedented audio-visual experience, on a ridge in Europe, a very powerful music feast Chinese pop rock thermal fully opens, the strong sound wave is shaking on the top of Europe!

Unique audio-visual feast. Unprecedented! Swiss watch brand tag heuer replica watch takes the universal G.E.M. Asia super singer on the top of the Jungfraujoch in Switzerland to give a wonderful performance of shock for more than 200 (Chinese and foreign media and the audience)from China and around the world.

G.E.M. English name was meant to Get Everybody Moving, as new generation idol of high-profile Chinese area, her songs within the scope in China and even the whole Asia is deeply loved by the younger generation. Youth beautiful, talented, highly penetrating voice, is deeply popular among the young people with fashionable appearance, and she is only 24 years old - she is a new era of young people's success stories. This time, after she became the TAG Heuer global brand ambassador in early 2015, is brave to accept the invitation that theTAG Heuer peak challenge to her, and sing on the top of the Alps.

The CEO of the Jungfrau Railways Urs Kessler said:”Jungfrau Railways since the year of 1996 began actively working on the Chinese market, and lead the development of the tourism market in the 1990 s. In 2002, our company put the jungfrau and China huangshan mountain together. Two years later, the first official Chinese tour group visit the Switzerland and Top of Europe Jungfrau. Today, the joint activities of the jungfrau railway and TAG Heuer and G.E.M. make jungfrau railway companies can continue to strengthen the market position in China, and to convey Swiss traditional values to the millions of viewers in Asia. "